View the process for the campaign on Adobe Spark: https://spark.adobe.com/page/LiwhCLsSRFuwa/
Photography by Caleb Duhaime for use on Hope's social media channels
Daily social media graphics featuring photography by Caleb Duhaime and graphic design by Mackenzie Jones
A screenshot of the editorial calendar used to plan social media posts ahead of time for Twitter, Facebook and Instagram
Students were encouraged to interact on social media and post videos in their vans on the ride to California. Here is one overachieving van group's video.
Music my Adele, remixed by Marshmello
Editing by Bailee Wishart. (Yes, my van group was the overachieving one.)